TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

cost leadership [1 record]

Record 1 2001-04-18

English

Subject field(s)
  • Market Prices
  • Pricing Theory
DEF

Strategy designed to reach and maintain a more efficient cost structure than that of competitors, in order to gain a share of the market or long term profitability.

CONT

Cost leadership is the easiest generic competitive strategy to grasp. To achieve it, a business must be the least cost manufacturer in its industry.

OBS

cost leadership: term and definition reproduced from the CAPITAL Business Dictionary with the permission of LID Editorial Empresarial.

French

Domaine(s)
  • Prix (Commercialisation)
  • Théorie des prix
DEF

Stratégie dont les objectifs sont basés sur une structure plus efficace des coûts par rapport à la concurrence en vue de gagner des parts de marché et d'assurer une rentabilité à long terme.

OBS

Définition extraite du CAPITAL Business Dictionary et reproduite avec l'autorisation de LID Editorial Empresarial.

Spanish

Campo(s) temático(s)
  • Precios (Comercialización)
  • Teoría de fijación de precios
DEF

Estrategia centrada en alcanzar y mantener una estructura de costes más eficiente que la de sus competidores para poder ganar cuota de mercado y asegurar la rentabilidad a largo plazo.

OBS

liderazgo de costes: término y definición extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial.

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TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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